{"id":15306,"date":"2024-06-12T09:54:27","date_gmt":"2024-06-12T07:54:27","guid":{"rendered":"https:\/\/shop.blooms.de\/?post_type=product&p=15306"},"modified":"2026-07-22T15:12:42","modified_gmt":"2026-07-22T13:12:42","slug":"this-is-floristry","status":"publish","type":"product","link":"https:\/\/shop.blooms.de\/en\/product\/this-is-floristry\/","title":{"rendered":"This is floristry!"},"content":{"rendered":"\n\t\tReading Sample<\/span>\n\t<\/a>\n\n

The content of this study and reference book is based on the new regulations governing vocational training for florists, which came into force on 1 August 2025.
\nThis popular standard reference work is now available in its 5th revised edition. Spanning 320 pages, it covers the entire world of floristry, including the fundamentals of design and techniques. Conceived by the specialist author and long-standing vocational teacher Karl-Michael Haake, the well-known author, examination supervisor and member of the vocational school commission, Heike Damke-Holtz, has revised and updated the learning content.<\/p>\n

\u2018That\u2019s Floristry!\u2019 showcases all forms of floral work and the major areas of practice, including the techniques for crafting arrangements as well as the learning content for foundational knowledge. Numerous new illustrations reflect the latest requirements in terms of design, style and consumer preferences. New additions include the checklists at the end of each chapter. The book is aimed at beginners through to floristry professionals and is ideal for training or professional refresher courses.<\/p>\n

Contents:<\/p>\n