Each edition of 'PRACTICE'
contains a wealth of 60 design and sales ideas to meet the important
requirements of the day-to-day business on the basis of a comprehensible
and straightforward editing. Each idea is based on the ideal implementation
of materials, floral and non-floral, and timing. Furthermore,
many step-by-step pictures and listings of the materials of all
compositions help to organise your purchase and to prepare your
work so that everything "goes like clockwork". The indication
of the size of the composition, the preparation time needed and
the respective price ranges complement every singele 'PRACTICE'-idea.
Each issue contains also a specific sales promotion related to
the season.
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